first age of mass production such as struck the United States 
in the 1920s with the movies and radio. The same consumer 
urge is only now reaching Europe and England after the Second 
World War. It is a phenomenon that goes with high-intensity 
visual stress and organization of experience.

Typographic man can express but is helpless to read the 
configurations of print technology.

*      The subject of nationalism and print has been held back 
until now lest it usurp the entire book. It will be the easier to 
handle the complex of issues now that we have encountered 
similar groupings of issues in quite different areas of 
experience. The present volume to this point might be regarded 
as a gloss on a single text of Harold Innis: “The effect of the 
discovery of printing was evident in the savage religious wars of